Brand development & governance
From brand positioning to multi-brand operation.
LUMÉA builds positioning, identity and operating systems for the opening Vân Lam brand and upcoming brands.
Services
From brand positioning to multi-brand operation.
LUMÉA builds positioning, identity and operating systems for the opening Vân Lam brand and upcoming brands.
Handcrafted objects and gifts in Đại Việt patterns — opening with Vân Lam.
Our craft workshop partners with village artisans to create objects and gifts bearing Vietnamese cultural identity.
Brand systems, catalogues and experiential touchpoints.
Operating showcases, catalogues and brand experiences at every touchpoint.
Corporate partnerships, gifts and brand OEM.
Gifting, object and brand partnership solutions for businesses, hotels and cultural spaces.